FESPA's annual awards programme, which celebrates print excellence, is now open for entries. The awards are open to printers worldwide, so companies from the African continent who believe they are world-class, are called to enter the awards. Here are FESPA's top 10 tips for success to help you when writing your FESPA Award submission.
1. Be in it to win it
The FESPA Awards are a great way to raise your business profile and showcase your portfolio, acknowledging your team's efforts, engaging your staff and obtaining international recognition! Make sure that your application is the best it can be.
2. Choose wisely
Think about your strengths, as well as what projects you're most proud of. Then match it with the most suitable category. If you're not sure whether you meet the category criteria, there's plenty of help available, you can read the guidance document, or ask the FESPA team.
3. Time management
Make sure that you send in your application form in plenty of time. Check out the deadlines and get the dates in your diaries now.
4. Do your research. Learn from the best
Take a look at previous winners and highly commended entries. There are a selection of FESPA interviews, presentations, master class presentations and videos from FESPA's winning and highly commended entries. Take your time to go through them to see what they did and what they recommend for award success. Click here for inspiration.
5. Keep it simple
Make sure you give direct, easy to find and clear evidence against set criteria, keep focused and ensure all information is relevant.
6. Trust the judges
It may feel like you are supplying confidential information. Don’t. The FESPA Awards is a reputable award programme whose judges will not disclose any details of entries to third parties.
7. Put people in it
Customers can say why you’re great in a single sentence. Use your own people, and your customers to tell your story through testimonials.
8. Shout loud and clear about your achievements
Don’t be a wallflower, make sure that your entry highlights the sense of pride you have in the things you have achieved. Prove you're the best! Always back up your claims with evidence, especially proof of innovation, positive impact on customers, return on investment, strategic success, outperforming the sector, customer focus, leadership and social responsibility.
9. FESPA is there to help
If you still need some guidance or are unsure about your application or where to begin, then contact FESPA.
10. Don't forget entries close on 17 April 2015
And of course, keep your fingers crossed. Good luck!
If you're a world class printer, enter the FESPA Awards today. The only truly global awards programme in print.
