Papersmith & Son is calling on the printing industry to help many girls around the world that struggle to get to school each day. All that's required is viewing a video, which will help buy a school girl a bike.
Every 50 views of the video provides one bike for a girl: https://www.youtube.com/watch?time_continue=2&v=ldBzlp_4tgE
For more information visit: http://www.100bikes.cycluspaper.com/?merchant_country=papersmiths_southafrica.