Konica Minolta South Africa recently planted 500 trees in Lawley Township in Gauteng, bringing the total number of trees it has donated across the country to 18 178. The donation is in line with the companys promise to operate in the most sustainable way – from an environmental, social and economic perspective.
The company has supported South Africa’s national greening and food gardening social enterprise, Food & Trees for Africa (FTFA), for five years. The 500 River Bush Willow trees were planted in Extension one of the Lawley township, under the FTFA’s Trees for Homes initiative and also in celebration of Arbor Month.
Having worked in this area previously, the FTFA had already trained community educators, who helped gauge the community’s interest in receiving trees and to check the space available. Lawley residents then convened at the local fire station where they were educated on the importance of proper ground preparation, planting techniques and aftercare, before being given their trees to take home to plant. The appointed community educators will also undertake follow up checks throughout the year and provide support and assistance where needed. This will ensure that the trees will flourish and will be enjoyed by generations to come.
Laetitia Coetzer, special projects manager for Konica Minolta South Africa, said, The company is dedicated to highlighting the essential role trees play in sustainable development and the livelihoods of people and their environment, now and for the future. Its dedication to this cause extends to maintaining the company’s carbon neutral status, recently awarded by the Carbon Protocol of SA (CPSA). As the saying goes, ‘He who plants a tree, plants hope,’ and we are delighted to do just that.
