Belle Color’s upward trajectory as a top solvent-based rotogravure laminating ink for adhesive and extrusion lamination stems from its versatility.
José Carlos Ribeiro, Director of INX Brasil, said its versatility makes it a perfect choice for more people to learn about at ExpoPrint Latin America, where it will be showcased.
‘We have experienced tremendous growth in South America since the last ExpoPrint was held in 2018. We developed more product lines, including digital, and expanded our operations capability in Brazil, Colombia, Ecuador and Paraguay,’ he said. ‘Our team is looking forward to discussing new technologies and projects with them and explaining the benefits of Belle Color.’
Belle Color is formulated for retort, boil-in-bag and other packaging applications. As many people stayed at home with the initial onset and at other times during the pandemic, sales of snack foods rose significantly throughout the world and in South America. Belle Color’s proprietary single component system makes it a superior process ink for snack packaging, with high lamination performance and consistent quality.
‘From talking with our customers, I know they are impressed with Belle Color for many reasons, including the sharpness it delivers on a wide range of substrates,’ said Ribeiro. ‘They are experiencing better bond strengths, improved printability and lower solvent resolution, as well as achieving the required packaging properties, especially with retort applications. This makes Belle Color a great solution.’
