DIGI:MEDIA 2013 TO PROVIDE INNOVATIONS AND SOLUTIONS IN PUBLISHING AND PRINTING

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digi:media 2013, the trade fair for commercial publishing and digital printing, will feature a comprehensive supporting programme and will cater to the rapid changes, innovations and novelties in the industry. The event will take place from 10-12 April 2013 in Düsseldorf.

In its second edition, the trade fair has met with positive feedback in the sector – and this goes for both the trade fair and the varied specialist programme.

The solutions-oriented approach of the congress and the consistent focus on the interests of the different visitor groups are particularly welcomed, said Manuel Mataré, digi:media Director in his interim assessment with just under 6 months to go until digi:media 2013.

In line with the motto content meets technology meets business digi:media is designed as a solutions-oriented congress trade fair for cross-media communication covering all media channels – or in other words: it is about communication with all tools and on all channels. Regardless of whether the focus is on newspapers, magazine, books, corporate publishing, marketing, mailing or advertising campaigns the successful triad of content, technology and business are always centre-stage when relevant workflows are required for successful business models. Correspondingly, digi:media is aimed at creative and advertising agencies, print service providers, copy and letter shops, marketing decision-makers and the publishing sector.

The positive feedback from the industry is reflected in the current level of registrations: exhibition space has already been sold in the four-digit range. Exhibitors registering so far include: apps4print, Esko, FKS, HP, Horizon, Hunkeler, Kinetik, Kolbus, Kollin Mediengesellschaft, Neo7even, Printdata, Ricoh, Scodix, trivet.net and Werk II. Many other firms from the most varied of segments are also just about to sign up. A forecast 160 exhibitors or so will feature at digi:media.

Strong Network of Cooperations and Media Partners
Talks with potential cooperation and media partners are also going well. Awaiting the different visitor groups at the forthcoming fair from 10 to 12 April will be a broad-based supporting programme on the different lecture stages. Whether print service providers, advertising or creative agencies, publishing houses or marketeers – every one of the addressed visitor target groups will find their event in Düsseldorf. This comprehensive programme of events reflecting the entire workflow is made possible by the network of strategic partnerships that Messe Düsseldorf has concluded with relevant sectoral associations, publishing houses and sectoral initiatives. The conceptual and early involvement of visitor target groups in digi:media is particularly important to us, said Manuel Mataré underlining this strategic approach. This also means we can guarantee our exhibitors that their customers will come to the fair. In turn this has reinforced digi:media’s credibility and acceptance levels.

Media Mundo: Congress for Sustainable Media Production
On 10 and 11 April the media producers’ association Fachverband Medienproduktioner will be organising the 5th Media Mundo Congress for Sustainable Media Production in cooperation with Messe Düsseldorf and numerous partners and NGOs from the industry. For us at the media producers’ association and for our members digi:media is a key component in today’s knowledge transfer. The lecture forums on site and the innovative technology presentations from exhibitors make the trade fair virtually a must, said Rüdiger Maass, fmp Managing Director, stressing the importance of digi:media.

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