The Agfa Graphics 2016 calendar, A Year of Tempting Plates has been recognised with a Gold Ink Award based on print quality, technical difficulty and overall visual effect. A Year of Tempting Plates was among 800 entries in this year’s contest and was recognised in the Commercial Printing category.
The calendar was created with Azura chemistry-free plates, Apogee workflow, an Avalon platesetter, Sublima screening software and Synaps eco-friendly media, plus additional technologies from Agfa Graphics. ‘A Year of Tempting Plates’ features 12 winning recipes submitted by Agfa Graphics employees during a global contest seeking favourite local cuisine. The twelve dishes were prepared by a skilled chef, as well as photographed and filmed for the calendar. Created as a customer gift, ‘A Year of Tempting Plates’ combines photography, creative design, print quality and enhancement techniques.
From pavlova with seasonal fruits, to barbecue grilled honey ginger salmon, every page of the calendar stands out through its design and high quality prepress make-ready. Extraordinary metallic and fluorescent inks combine with complementary use of silk screen printing that results in a unique, state-of-the-art print piece.
The calendar’s printed pages are also brought to life through augmented reality with the Agfa Graphics AR app. Each recipe offers an instructional video that plays on the app from a tablet or smartphone. Readers/viewers are treated to helpful videos taken during the preparation of each dish in the calendar so they can execute the recipes. Full recipes are also included in an accompanying cookbook enhanced with the augmented reality app.
‘We are thrilled that our calendar was chosen for this prestigious award, since it showcases Agfa Graphics’ creativity and innovative printing technologies,’ said Lois Catala, manager marketing communications, Agfa Graphics North America. ‘A Year of Tempting Plates showcases our global employee’s passion for print and of course, love of local cuisine.’
