Several of the top label converters in the region attended BOBST’s Dubai Digital Printing Label Day. Held at the Dubai EXPO 2020, the event unveiled major new opportunities for the label industry in North Africa, the Middle East and Turkey.
Those in attendance could discover a new BOBST Digital Label portfolio, including new major products such as the MASTER DM5, a modular press combining digital and flexo modules in an all-in-one platform that opens new opportunities for label production in the region.
‘In an ever more competitive and fast-paced environment, where brand owners are demanding more diverse jobs, versioning, shorter production time and lower cost, converters are having to combine technologies to keep up,’ said Eric Pavone, Business Director AFMETC Region at BOBST. ‘This is where BOBST can help. We are aiming to lead the next chapter of the digitalisation of label production, offering a complete portfolio of fully digitalised printing solutions integrating UV inkjet, flexo modules and finishing solutions in a modular architecture.’
The BOBST MASTER DM5 can prime, print, embellish and cut, all-in-one and all-inline. With its digitally automated on-the-fly job change, the MASTER DM5 provides an exceptionally high press uptime and outstanding repeatability regardless of the operator’s skills. The digitalised, end-to-end connected system enables converters to deliver faster, with better quality, less waste and more profitably answering the growing demand for on-demand label production, from short to long runs.
‘An all-in-one, all-inline modular press like the MASTER DM5 will handle all your jobs, no matter the size in a highly cost-effective way that will increase profitability,’ said Eric Pavone. ‘The potential impact of all-in-one technology as well as developments in inkjet in this region will be transformative. It was an honour to be able to present our label portfolio to so many esteemed converters at this special event.’
BESWICK MACHINERY – BOBST AUTHORISED AGENT SOUTHERN AFRICA
+27 11 433 2686
bmmarketing@beswick.co.za
www.beswick.co.za
